The release today of The Reluctant Fundamentalist, based on Mohsin Hamed’s brilliant novel, reminded me to post this article I wrote for InPrint, the magazine of the Society of Young Publishers. It was published last month, in the issue timed to co-incide with the London Book Fair.
Who drives our culture? Conventional wisdom says it is Hollywood. After all, it is the ﬁlm industry that produces the most highly paid artistes and the most visible ‘A listers’. Film is a visual medium and it churns out icons at a steady, lucrative rate. The four-hour Oscars telecast is beamed live around the world.
By contrast, the announcement of the Man Booker Prize does not even get its own TV slot in schedules. The announcement is allowed to interrupt the news broadcasts, but the analysis and reactions are made to wait until a scheduled bulletin and it’s never the lead story.
Film claims global relevance, whereas publishing is parochial. Film claims to be popular, whereas publishing is elitist. Continue reading